Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts
Monday, October 24, 2011

Face to Face Networking Matters

Few days back there was a debate going on if face to face networking is of any use when you can connect with the person electronically and meet him/her up later. Both the groups didn’t have any data to back their view point.

So I thought of conducting a small private survey to see how people like to connect in this digital world.

This survey was executed via two methods.

1)    Face to Face Networking
2)    Social Networking / Digital Networking

I reached out to a dozen people from both genders in each method half of which were from Pakistan. In one to one meeting on bus stops or at Accelerator Centre, I introduced myself and what I do in Waterloo. Cards and contacts were exchanged and later on digital/social network, around 75% (9/12) of them accepted my LinkedIn, Foursquare or Facebook request.

Moving to the other method, I wrote a script and found the same audience from Social Networks. Pakistanis in the list were extracted on the basis of Home Town: Lahore/Islamabad and currently living in Waterloo. A generic but personal introductory message was sent to everybody from my “original profile” about my name and background. Surprisingly, only 16.6% (2/12) people connected with me in 48 hours whereas 2 replied without accepting connection request that they’ll be glad to know me if introduced through mutual friend.

Concluding this I can say that though I am a big supporter of online networking, but still even in this digital age, face to face networking is the most successful way of connecting.


P.S: I apologize to all those who got my random social networking request and messages in the second method. I have cancelled all pending requests on my own knowing the output. Those who accepted are welcome to stay in my network and we should meetup soon. :)